Can a pair of touring skis and a splitboard help to make us feel a part of everything around us?
And can we discover our place in the world just by placing our hands on a rock?
The projectThe Clean Approach is a documentary about rediscovering the profound relationship between people and nature, through sustainable outdoor activities. It is produced by Pillow Lab in conjunction with Associazione Humus and with the support of some public and private organizations, including Ferrino.
The project came about from the travels of three “clean” outdoor enthusiasts through all four seasons in some natural protected areas, supported by professionals who are experts in environmental themes, illustrious names in the field of anthropology and psychology, as well as directors and presidents of Italian Natural Parks.
This journey, completed at the end of summer 2017, has given rise to a documentary film and a travelling exhibition of photographs and texts.
The exhibition and documentary filmThe first showing of the documentary film The Clean Approach took place on 5 April, at the MUSE - Science Museum of Trento.
The documentary film is currently on tour at some of the main national and European film festivals before it is issued on general release at the end of 2018.
The philosophy: “being outdoors”The Clean Approach focuses on philosophical, anthropological and emotional thoughts on the way in which humans are part of the ecosystem and on the concept of “limit” in its different forms.
If, on one hand, outdoor practices can be a way to increase people’s awareness of the way they actually belong to the natural world, leading us to a more biocentric view of life - on the other, if practised without awareness of the environment, can have an impact on the ecosystem.